Transcription: Hey, Joe Soto here. I want to talk to you about how you can get the client to overcome their own objection. Now, I know that sounds crazy, but hear me out on this. When you can ask very purposeful, very thought out questions that make them answer their own objection or share with […]
To niche or not to niche is always the question. Niches come in all different sizes, shapes, and forms. Yes, really. Here’s what I mean. You can niche in: type of business, size of the business, category of business, you can just niche in the service that you provide or a combination of the above […]
It’s finally here, Russell Brunson’s long-awaited new book Traffic Secrets: The Underground Playbook for Filling Your Funnels With Your Dream Customers. Here’s my Traffic Secrets Book Review. It’s the question most business owners and entrepreneurs ask the most, “How do I get more traffic to my website?” or, “How Do I get more traffic to […]
What’s the one thing that “really really” sells itself, and makes people want to buy it without you having to “sell” it? As you saw, the answer is: COACHING. If you’re going to be successful as a coach, or grow your current coaching practice, then it’s important to know exactly how to get all the […]
Just think back to the 2000s, when email marketing was still relatively new. If you had a large email list at that time, you basically had a license to print money. Because the response rate was still high, it was easy to turn subscribers into sales. Fast-forward to 2019, and email marketing isn’t nearly as […]
What if you learned that there is a 100% mirror image correlation between how you make a purchase and the behavior you will tolerate from a prospect? One of the hidden sales weaknesses I help people break through at my events is called the Non-Supportive Buy Cycle. It’s a fancy name for understanding that how […]
Video Transcription: I want to share my quick philosophy on why you should never email a proposal to a prospective client. There’s no doubt you’ve been in a situation where you got through with your initial sales meeting and the client says, “Just send me a proposal.” And maybe you’re trying to secure a client […]
Ready for a simple, killer sales tip? When I meet with clients, I often WRITE out what you see in this graphic on a piece of notepad paper for them (I originally learned it from Jay Abraham): Typically at the end of the discovery meeting or while presenting to them our proposed solutions. Just do […]
If you’re a digital marketing agency, a consultant or a coach, chances are you’re charging too little. If you’re charging anything less than $1500/mo to your clients, this will be an important read for you. Charging too little is not just hurting you, it’s hurting your clients. I witness it all the time. Especially when you’re […]
