The New Marketing Channel That’s Taking Over 2019

Written by on July 9, 2019

Just think back to the 2000s, when email marketing was still relatively new. If you had a large email list at that time, you basically had a license to print money.

Because the response rate was still high, it was easy to turn subscribers into sales.

Fast-forward to 2019, and email marketing isn’t nearly as effective as it used to be. It’s gotten way too saturated.

But there is a NEW marketing channel that’s poised to inherit email’s crown as the #1 most profitable way to generate new customers:

Facebook Messenger chatbots.

Facebook Messenger is a fantastic place to connect with your audience.

First of all, it’s huge (1.2 BILLION monthly users and counting).

Second of all, people are highly active on it (open rates are 80%+, compared to 20% for email).

And finally, people love using it. We live in a world where people prefer personal, one-on-one interactions with an immediate response. Email doesn’t fit the bill. Facebook Messenger does.

Combine those factors with the ability to send targeted messages right to your customer’s phones, and you’ve got a powerful recipe for successful marketing.

That’s why I predict that anyone who takes action NOW, and starts using Facebook Messenger bots to attract and delight their customers…

…will reap BIG rewards in the form of more sales.

But here’s the thing: you can’t wait. This marketing channel is growing by leaps and bounds, and if you don’t get started now while competition is low, then you’ll miss out on your chance to gain a competitive advantage.

And if you want a super-easy way to get started, I’ve got good news.

My friend Andrew Warner is holding a FREE webinar where he’ll show you how to create a Facebook Messenger chatbot that generates sales.

Join Andrew and me for a free LIVE workshop: “Build Profitable Bots & Get Paid To Do It” on July 11th @ 3:00 pm ET.

If you follow along, you can actually come out of this workshop with a working chatbot.

What I love about Andrew’s approach to bot-building is that he doesn’t just show you how to build any old chatbot.

He actually teaches you his strategy for creating chatbots that effectively generate new sales and customers.

(Kind of like an automated 24/7 salesperson.)

Click Here to Join our LIVE Webinar Training so you can learn how to create a ChatBot and How to easily sell them to clients.

Unless you’ve been asleep, your eyes have been opened to all the buzz the past year around Facebook Messenger Marketing and the term “ChatBot” is being thrown into every digital marketing conversation.

Most people’s first questions are along the lines of:

  • Is this right for my consulting or agency business?
  • It this right or my clients? How do they even benefit?
  • Will it help me to actually sell my services?
  • What if my clients aren’t on Messenger?

These are great questions to ask. And if you aren’t asking them yet, this is a good time to start.

And to help answer these questions, here are some recent statistics consider:

There are 1.3 billion people who actively use Facebook Messenger every month.

Yes, “Active” users.

It’s safe to assume that with an audience this large, about every market is well-represented on FB Messenger. Certainly enough to make Messenger Marketing worth your while.

There are 2 billion messages sent between people and businesses each month.

53% of people who message businesses say they are more likely to shop with a business they can reach on Messenger.

We’re all getting more and more used to messaging in Facebook Messenger and for some of your reading this, it’s your main form for communicating with friends, family and businesses. For most, it’s seemingly more convenient than writing an email or calling them on the phone.

According to Forbes, there are over 300,000 monthly active chatbots on Messenger.Chances are likely this number has grown into the millions already since that article and stat was shared.

So what should you conclude from all of this?

It’s simple. What you’ve just read points out just how quickly Messenger is exploding in popularity. If you’re a digital consultant or agency owner, it’s time to embrace this.

Why? Because your clients are counting on you to help them stay ahead of the curve.

These are compelling reasons why any business that wants to grow online should really get started with Messenger Marketing sooner rather than later.

So how can you help them?

For starters, you can give yourself a baseline understanding so you can talk about Facebook Messenger Marketing and ChatBots with some expertise and authority.

Click here to register for the free live workshop on happening Thursday, July, 11th at 3:00 pm ET.

Join Me Live With Andrew Warner on July 11th at 3:00 PM ET